Browsing Queen's Graduate Theses and Dissertations by Author "Gainforth, Heather Louise"

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The Match Game: Investigating the Effect of Message Framing on Parents’ Intentions to Vaccinate Their Children Against HPV

Gainforth, Heather Louise (2010-07-13)

In Canada, parental acceptance and uptake of the HPV vaccine has been low. There is a need for more effective HPV vaccination health messages for parents. Whether a message is framed in terms of the benefits of engaging ...
The Role of Communication Channels for Knowledge Mobilization in a Community-Based Organization

Gainforth, Heather Louise (2013-08-29)

Knowledge mobilization has been described as putting research in the hands of research users. Few studies have examined knowledge mobilization within community-based organizations (CBOs). To address this research gap, ...